Guy Kawasaki blogs that Twitter has made his rumor site Truemors a better Web site. If only that were so. Kawasaki manages to stretch three well-known aspects of Twitter into nine purported improvements to his own site. (What, the relentless marketer couldn't stretch the list all the way to ten?) The post boils down to these truisms: Twitter is fast, good for networking, and good for promoting yourself. None of which makes Truemors a better site. Why doesn't Kawasaki just admit he wished he'd started Twitter instead of Truemors?

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