The website for Hulu, NBC and News Corp.'s online-video joint venture, looks pretty. But the reality of getting ready for next week's launch? Very messy. A tipster tells us that a dozen members of the Hulu launch team are stuck on an agonizing "all-night" conference call. Also on the call: Executives from distribution partners including AOL and Yahoo. The topic of discussion? No doubt the fact that the site, days away from launch, isn't quite ready. Poor, unlucky souls. No wonder their old-media colleagues have nicknamed them "Hulusers." And I suppose that makes the videos on the YouTube-notgonnabe website Huluser-generated content.

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