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    Facebook Dumps Beacon, Finds Nielsen Love

    Beacon returns, more annoying than ever

    Virus mimics Facebook's hated Beacon ads

    read more: #greatmomentsinjournalism, #beacon, #davidfitzpatrick, #oliverryan, #brandeebarker, #clips, #facebook, #fortune, #onlineadvertising, #valleywag

    Fortune's Facebook infomercial


    Before Fortune magazine's little dustup about Facebook's controversial new advertising products, Andy Serwer's court jester, David Kirkpatrick, produced a hardly hard-hitting video on the subject. Just how much of a puff piece was this? Fortune managed to dig up some intercutting shots of a very enthusiastic Facebook user. Recognize her?

    The woman in maroon is Facebook PR czar Brandee Barker. Here's what I want to know. Would Barker ever have agreed to being filmed for a video in which reporter Oliver Ryan and Fitzpatrick lay down slams like, "If I got the news that somebody had gone out and bought, say, a BMW 325, that would be great marketing." Or, worse, "[Facebook Beacon] might bring new types of advertisers into the Internet marketplace entirely." Harsh!


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