Jan 2, 2008 05:20 PM
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San Francisco, 3:12 AM
Wed Feb 10
55 posts in the last 24 hours
Google has been shifting its algorithms to favor recently created pages more than well-linked results. The move reflects the transience of information today and will surely please ADD-addled, Twitter-obsessed bloggers. But it may ultimately harm Google's search quality. The change is already proving easily exploited by spammers hoping to promote their sites on the search engine's results. Creative sorts can exploit Google's algorithms with frequent posts which Google will interpret as being most relevant. While in line with the Valley's relentless neophilia, the change does not bode well for students of history. Those who cannot Google the past are condemned to repeat it.
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