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Gawker
  • Apple

    Introducing the MacBook Air, or at least its ad campaign

    By Nicholas Carlson, 2:29 PM on Tue Jan 15 2008, 6,484 views (Edit, to draft, Top, Slurp)

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    Yeah, yeah. The MacBook Air looks beautiful. And so does this ad. But it's missing something more than an optical drive, if you ask me. Until I get me some John Hodgman, I'm not sold.

    More about MacBook Air

    public service announcement IMG_0438.jpg

    The MacBook Air is so light you might toss it out with the newspapers

    Newsweek tech columnist Stephen Levy had a MacBook Air. Had — past tense. It seems Levy misplaced his über-thin notebook, losing it somewhere in his apartment. More »
    your security is an illusion AP050414010988-1.jpg

    Confused TSA employees think MacBook Air is a bomb or something

    Blogger Michael Nygard was flying to San Jose with his various digital accoutrements including his Blackberry and new MacBook Air when he ran into some trouble passing through the TSA security checkpoint.
    Advertising

    "American Idol" airs Fox, Apple lovefest

    As many do for the Super Bowl, I find the ads on American Idol more interesting than the show. It's among the priciest prime-time real estate around. More »

    Read More: Apple, MacBook Air, Advertising, Clips, John Hodgman, Valleywag
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