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    McKinsey's Indian "knowledge center" outsources our heartstrings

    In India, McKinsey has an office called the McKinsey Knowledge Center. It provides "knowledge management," which I think means having poorly paid Indian college graduates Google information that six-figure McKinsey management consultants are too busy, or lazy, to find themselves. A dispiriting job, from the sounds of it. And yet the offshore oppressed have found a way to celebrate their lot in life with an anthem. Invidiographer Richard Blakeley has mashed it up with a Bollywood clip for a music video. The clip, in my opinion, puts the global transmigration of technology jobs in human terms: The razzle-dazzle sell made to clients and employees, and the crushing existential despair after reality sets in.


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