Fred Wilson of Union Square Ventures carrying his own lunch order from Shake Shack in Manhattan's Madison Square to a group of tables where he was entertaining wantrepreneurs in New York for the O'Reilly Web 2.0 Expo. Not pictured: Lane Becker, president of online customer-service startup Get Satisfaction, who kept his distance from the assembled nerds, pacing around a tree and chatting on his cell phone.

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