No one has been an Internet microcelebrity longer than Hilary Rowland, who began her Web career in 1995. But her hunger for attention could doom an April ski party for startup founders. Oh no!

The Summit Series, an event for Internet entrepreneurs under the age of 36, is gearing up for a third get-together, this time in Aspen.

Rowland, the founder of Hilary Magazine and New Faces, a modeling agency, was one of the few women who went to the last Summit Series, a phenomenally ill-timed November junket in Playa del Carmen, Mexico, for some 60 Internet-industry second-raters who partied and drank in the midst of an economic meltdown. (One attendee, Zappos CEO Tony Hsieh, came straight from laying off 8 percent of his workforce.)

The event was supposed to be off the record, with no names released, no photos posted, and no mention made of the event's existence. But Rowland, a very attractive blonde with a decidedly unattractive penchant for name-dropping, issued a press release and posted photos of the event for her vast number of Facebook friends. The summit's stated mission was the exchange of ideas and the promotion of charitable works. Perhaps that happened! But if so, Rowland's photographs did not document it: