Colbert to Snapchat: 'Does your profit disappear after 10 seconds too?'

Evan You don't usually see nervous startup types on national TV shows, but Colbert welcomed Snapchat co-founders Evan Spiegel and Bobby Murphy last night. His question: why do we need this? How will it make money? Their answer? Uh.

The team was quick to talk up the "ephemeral," "transient," "natural" aspects of Snapchat, which they say will make communication more human than ever. Hm. Colbert needles them about not making any money, the boys mumble something about investor patience and monetization, and it's all a fun time.

But they forgot: Snapchat's also a terrific way to get updates from Taco Bell.