This isn't a joke, please help. I've repeatedly read this press release rewrite, and cannot tell you what "loggly" is, other than the fact that it's "A Splunk Competitor," which "Raised $10.5M For Cloud-Centric Approach To Log Management." What.

I contacted loggly to see if it is indeed a real company and not the ultimate hoax, but in the meantime, read the original press release here and see just how easy it is to be a tech blogger.