After its repeated New York blood-lettings, erstwhile design superstore Fab.com is pretty much putting Europe out of its misery: Tech.eu reports the site will now only sell custom-made furniture across the pond.
Goodbye flash sales model, but also goodbye to being able to buy any design item other than Fab-made furniture in any European market.
Although a Fab rep told Tech.eu "The custom furniture design option for Fab customers is one we're delighted to focus on in the EU," this is not a pivot. Unless you count Blockbuster selling its last copies of "Dante's Peak" on VHS before it shuttered a pivot. This is desperation, a face-saving that doesn't save much face at all.
And how soon until it spreads back across the Atlantic?