OMGPOP Is Dead

Zynga's gargantuan purchase of OMGPOP, that company that made briefly mega-popular Draw Something, will now be an icon of tech collapse. Only slightly over a year after impulse-spending $200 million on the small company, Zynga is killing it.

Nicolas is a former VP at Zynga. The official OMGPOP Twitter account confirms the shuttering (with a good, morbid sense of humor):

Even if Zynga for some reason keeps the OMGPOP brand, it's clear the heart of the company—that very, very expensive company—is ripped out. [via Scott Buscemi]