Soho House New York, the members-only club that once tried to banish investment bankers, has been much more welcoming to the new crop of capitalists. Techies should feel even more comfortable in lap of luxury now because the club is adopting one of their native customs: the hackathon.
Perhaps Soho House's owner, California billionaire Ron Burkle, doesn't mind the pro-business vibe. According to the email invite:
Soho House's first ever Hackathon will allow you to work with some of the [sic] New York's top coders and programmers. Just bring your creative ideas and work in a team for this 24 hour challenge.
3Beards, which is organizing the chi-chi coding sprint along with Yahoo, is a tech promotion company that also hosts events like its monthly demo night called Don't Pitch Me Bro.
The invitation offers no more specificity about the type of ideas solicited except that they "could make you a million" and are "creative." You can sign up here to participate, if you're a member.