Gawker
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windows
So What's Up With That New 'I'm a PC' Guy, Anyway?
Do you want to know a little more about Sean Siler, Microsoft's version of Apple's PC parody John Hodgman? Of course you do! Luckily, the latest Microsoft commercial had his email address right inside, and you can email "him" at sean@windows.com. But we saved you the 10 seconds and sent the email ourselves. Here's his response, listing personal factoids like his real background as a Microsoft Program Manager and penchant for brown suits: [Gizmodo]
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By Mark WilsonComment by mikeysnipa: i think this website is the biggest buncha mac users i have ever met.. i need to find a new... 10 Responses | Other threads
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apple
Why Blogs Don't Make Money On Apple Day
This morning is Superbowl Day for the web. The Apple Macworld Keynote starts at 9 Pacific, and already tech blogs like Gawker Media's Gizmodo are clocking pageviews like mad as everyone refreshes for news of Apple's latest announcement (this year the guess is an ultralight Mac laptop). It's a scheduled event with a guaranteed boost; last year Gizmodo and competitor Engadget earned four times their normal visitors (and ten times the pageviews), with Engadget breaking 10 million page views thanks to a boost from AOL. I thought ad money would be rolling in for these promised pageviews, but publisher Nick Denton explains why ad sales don't jump today: More »
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By Nick DouglasComment by ✈The Late Pufflehuff✈: @Steverino: I felt that it was germane to the topic at hand. more » | Other threads
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ethics
By blocking Web ads, am I stealing?
Most of the free content online is supported by advertising. But most advertising is designed to interrupt the content. Even Google's supposedly helpful text ads are, in the end, a distraction; otherwise people would just search for ads instead of real results. Most ads are worse, a moving distraction while I'm trying to read text. So since the dancing cowboy will never make me buy , is it wrong if I just block them? More »
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By Nick DouglasComment by beverlyhills90210: Let me think... The quid-pro-quo of the internet is that free sites are ad supported, and therefore I should... more » | Other threads
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googlebait
Real-world ads that know if you looked at them
NICK DOUGLAS — A huge advantage of online ads is knowing just how many people saw (or at least loaded) an ad. No more, if Xuuk Inc. (voted "Most likely to become an H.P. Lovecraft monster") succeeds with the eyebox2, its new thousand-dollar camera that counts viewers from up to 35 feet away. The camera, which collects no data about viewers, could be used on racks of products too. If Google doesn't buy Xuuk or a competitor by January (I'm pretty sure Wired News is wrong about Google already buying the device), I'll take everyone to lunch. -
microsoft
Windows Mobile, sold by that annoying cell phone guy
NICK DOUGLAS — Remember how the Daily Show's John Hodgman did such an adorable performance in Apple's "Get a Mac" ads that it made the PC seem cuddlier than the smug Mac? Then remember how Microsoft hired the equally charming Daily Show correspondent Demetri Martin to pimp Windows Vista on the delightful site, Clearification? Now imagine how Microsoft might handle such blessing. Yes, by screwing them up. Know the annoying prick in every coffeeshop line and office hallway, bragging about his $500 phone that runs his "work stuff"? He's the new spokesperson for Windows Mobile. Sure, some of his lines in the videos are charming, but on this promo page, he comes off a little too much like the suits I avoid at tech conferences.
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By Nick DouglasComment by Imakenothing: Ok mostly grating, but goddam if those out takes werent funny.... "Um I think we have enough snakes now..." more » | Other threads
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google
Watch Google go Hollywood as they turn into an ad company
The culture split between Yahoo and Google is Hollywood versus the nerds, according to most journalists (take, for example, a CNET compare-and-contrast article from 2005). Yahoo is the one that brought in TV and film execs like CEO Terry Semel and "went Hollywood," a move often blamed for the company's financial and cultural woes. But so has Google, as a corporation and as an executive team. More »
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By Nick DouglasComment by George: Larry might've "gone Hollywood," but Sergey is still dating that ugly, manly-looking woman. He's keepin' it real and keepin' it... more » | Other threads
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ads
Famous tech taglines remixed
"Where do you want to go today?" "Think Different." "No wonder it's number one." The tech world's vague slogans may seem interchangeable, but if they're applied to the wrong product — even within the same company — they could prove disastrous. More » -
ads
Bad ads: A bad case of robot face
We guess McAfee is trying to show the horror of exposed identity. Still — is this, or is this not, the most grotesque ad for a virus scanner you've ever seen? It's practically a Dadaist artwork. More » -
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apple
Scoop: Apple is about to break big into ad sales
It didn't take long for a real deal to come out of Google CEO Eric Schmidt joining the board of Apple. Forget the rumor that Apple will support Google Video in its new iTV product or other such trifles — Apple will soon run loads of Google ads on its online properties, according to an outside source. More »
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By Nick DouglasComment by benbarren: makes sense given all the bus dev deal which google is actually doing quite effectively. big deals. big bubbles. no... more » | Other threads
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microsoft
You're the devil in disguise
Is it just me (and the finder) amused by this shot from Microsoft's developer network? More »
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By Nick DouglasComment by Georgia Kenyon: Sweetie, the devil has everything to do with Microsoft and nothing to do with your frustration over not getting any... more » | Other threads
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techcrunch
Pop goes the weasel: When Web 2.0 bombs, these blogs could die
When the little dot-coms blow up, says marketing/PR blogger Steve Rubel, the sites funded by their advertising will go under too. Rubel names social news site Digg as one potential victim. How does it stack up against other Web-2.0-supported sites? Above the fold, we analyze Digg and tech blog GigaOM. Below, GigaOM competitor TechCrunch sets off a red alert. More »
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By Nick DouglasComment by Jackson West: Actually, houses aren't so safe anymore, thanks to the real estate bubble finally popping. Granted, you can blame the... more » | Other threads
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ads
Microsoft learns how to be kind of a dick
An unknown advertiser is running a viral at Notfornoobs.com, using a TV that flashes the logos for Razer computer peripherals and Microsoft. (We assume that anything with an unauthorized MS logo would be shut down before you can say "crack legal team," so the company's partly guilty for this ad.) More » -
apple
I'm guessing a "master/slave drive" joke would be crude
Activists are, of course, boring. But the ones who cleverly make us uncomfortable, even if they can't deliver their lines smoothly, are fun. Take, for example, this Mac ad spoof. More »
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By Nick DouglasComment by vinnie: come on, get with the program, that's the web 2.0 way... compounds, communes, bunk beds, cults... http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2006/0... more » | Other threads
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ads
Alltel runs clumsiest (but funniest) ad campaign ever
The average blog addict must ignore over a thousand ads a day, especially ads in the canned style of the Blogads network. So on the one hand, it's impressive that the Alltel phone company earned the Wall Street Journal's attention with an easily missable string of ads. More »
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By Nick DouglasComment by AcilletaM: That guy looks like he's demonstrating the proper technique for a prostate exam, not arguing a case. more » | Other threads
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yahoo
Yahoo still rocks at advertising
Redesigning a front page is a risky venture, especially for a general-interest site — for instance, Netscape dealt with whiny users when its front page switched from top-down news to a community format. But Yahoo pulled off its front-page reworking with aplomb. Now, we don't want to credit all of Yahoo's success to its snappy "My Yahoo is changing" commercials, but if the average Yahoo user is as shallow as we are, then spots like the one below are what won them over. More » -
ads
No. Madison Avenue meets Silicon Valley [CNNMoney.com]
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hewlett-packard
Hewlett-Packard praised for lying
Hewlett-Packard's new ad campaign proves that viral's just another word for nothing left to trust. The computer maker scored a New York Times piece about its viral site, FingerSkilz, in which an actor does soccer tricks with his fingers. What first looked like a personal video blog turned out to be a corporate project with highly computer-enhanced stunts. More »
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By Nick DouglasComment by pimpmyPR: Almost as lame as when HP gave P-Diddy a diamond encrusted iPod to show off at MTV Music Awards. HP... more » | Other threads
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microsoft
Coming Zune: I really wish that was a porn title
Well, according to ComingZune.com, Microsoft's new "Zune" product is all about men molesting bunnies while Regina Spektor sings. (Yeah, before you click that at work, switch to headphones.) More » -
ads
BoomYEAH, bitch!
"Text? Text is for your granddad! Everyone's kickin' it at BoomYEAH! We rock out in hot spots like SALT LAKE CITY! We look like Netflix! We are making WEB 3D! It's on your time! It's statistical! The revolution has begun! BOOMYEAH BABY!" More »
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By Nick DouglasComment by the daniel: people that have to be fucking kidding me * you guys * boomyeah things this ad makes me want to do ... more » | Other threads
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microsoft
Option 4: "Tired of all that is good in the world"
Hint to Microsoft: In your online ads, try not to have thestock-photo guyreal MSN employee laugh nervously at all your available job options. -
nyc
Remainders: It doesn't help that the ads sell something called "iLoad"
- New York-based e-mail startup Daily Candy gets a sweet deal: an investment valuing the company at $130 mil, which lets the company take down its "For Sale" sign and get back to the important business of making urban women feel inadequately shoed. [Gawker, link being fixed]
- So some big-city bloggers had a party for Six Apart's new Vox blogging service, right? And some guys sat in a hot tub on the roof? And probably someone called this the bubble? Hon, it's not a bubble until what's in the hot tub can get you drunk. Anyway, click through for topless shots of Gawker Media managing editor Lockhart Steele. [Teen Drama]
- Damn it, Gawker's stealing all the tech news today. As our catty sister notes, the New York Times is proud to name-drop Dodgeball.com founder Dennis Crowley, the man responsible for every New Yorker and San Franciscan constantly updating their friends on how drunk they're about to get. [Gawker]
- Pictured: The Times also uses a photo illustration to remind everyone of those wild days of free drink coasters for all. [NYT]
- Mooching off the "Get a Mac" commercials: You can make a clever parody or a creepy knock-off ad. (Please make the parody.) [iLoad]
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google
Google finally uses its designers
Okay, Google's hiring star designers like Doug Bowman for its actual products, not as ad creatives. But let's hope they make the new Google Checkout as pretty as this commercial. More »
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By Nick DouglasComment by Philipp Lenssen: From the video: "But what if there was an easier way to shop online?" Yeah, what if there was something like... more » | Other threads
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myspace
MySpace ads: Theory and practice
MySpace's innovative marketing strategy, as described in a Business 2.0 puff piece: More » -
baidu
Crazy Baidu search ad translated
Thanks, reader Laura Ma, for translating the crazy Baidu ad posted earlier today: More »
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By Nick DouglasComment by niubi: Check out Baidu's latest product--Social Piracy http://bbb.typepad.com/billsdue/2006/06/baidus_latest_w.ht... more » | Other threads
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baidu
What does this Chinese Baidu ad mean?
Baidu, the leading Chinese search engine, last told Google in an ad, "I know you don't know. I know you don't know I know. YOU DON'T KNOW." Translation proved that ad was pretty clever. So what the hell does this one mean? Free comment account to anyone who sends a translation to tips@valleywag.com. More »
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By Nick DouglasComment by David Quiec: Hmmm...looks like a competition in the same vein as the Google Da Vinci game. There's a few people tied... more » | Other threads
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