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nerdfight
Condé Nast's Grumpy East Coast-West Coast Feud
Big Ideas Author Malcolm Gladwell, a Manhattanite of the New Yorker, has issued a smackdown review of Free, Big Ideas Author Chris Anderson, a Berkeleyan of San Francisco's Wired. If that's not provocative enough, Gladwell sounds downright grumpy. More » -
change
The New Yorker Embraces Modern Technology
"Jorge Colombo drew this week's cover using Brushes, an application for the iPhone, while standing for an hour outside Madame Tussaud's Wax Museum in Times Square." [New Yorker] More » -
rumormonger
Ars Technica Slammed in Condé Nast Digital Layoffs
The layoffs at Condé Nast Digital Wednesday included not only Wired.com but also Ars Technica, the website known for its in-depth, computer-related technical articles. We're told fully seven of roughly 17 staff were cut. More » -
media
Wired.com 'Gutted' in Conde Layoffs
More detail on the layoffs at Conde Nast Digital today (which is not an April Fool's joke, okay): Wired.com was reportedly hit hard. Internal turf war? More » -
twitterati
The Twitterati Toss Their BlackBerry at Maureen Dowd
Dispatches from the land of Twitteronia: Penelope Trunk and Brooke Hammerling wrestled with their relationships, while Jason Pontin and Chris Lehmann wrestled with the facts. These are the fights Twitter always wins: More » -
layoffs
Digital dealmaker and a dozen others out at Wired
A quarter of the 50-something employees in Wired.com's San Francisco newsroom are gone, a source tells us — and with them, the bubbly delusion that Wired would not just report on the transformation of media by technology, but be a part of the revolution as well. The cuts hit Wired's tech team heavily, though some writers and editors also got pink slips. (CNET reports that 3 out of 28 editorial staffers are gone, but a Wired insider says that the actual number of edit jobs cut is at least six.) More » -
layoffs
Wired.com fires 12, a quarter of its staff
Just yesterday, we were hearing gossip about how Condé Nast, the magazine publisher, had spared Wired while slashing Portfolio, its troubled business magazine. Not so: Wired.com is having layoffs due to "unexpected cutbacks," Silicon Alley Insider reports. No details on numbers yet; the publication is having a conference call to discuss the cuts now. Wired.com, which is managed separately from the magazine, had gone on an acquisition spree of late, having bought Reddit, Ars Technica, and Webmonkey recently. It also had plans to resuscitate HotWired, a '90s-era Web property which popularized the banner ad; those may now be on hold. Update: More details have arrived on the cuts. A quarter of the 50 or so staff in Wired.com's San Francisco newsroom are gone. -
portfolio
Fort Polio Begins to Crack
Portfolio, Conde Nast's $100 million business magazine, has finally hit what will probably prove to be a permanent downward slope. The latest word is that the magazine is laying off 20% of its total staff—including the vast majority of its web staff—and cutting publication to ten issues per year. Of all the troubled magazines lately, Portfolio is the most significant. Because the decline of Portfolio marks the final, incontrovertible end to the days of big, brash print magazine launches. The good times are over, kids. More » -
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Nostalgia Trip
Wired to relaunch sports website, 12 years later
At a party thrown by Wired in June, I teased Wired.com editor-in-chief Evan Hansen for eschewing the online publication's mid-1990s bravado in favor of his just-a-journalist aw-shucks routine. I fear the man has taken my jibes seriously, to his employer's peril. He is talking up Wired as a software developer, competing with Google, and thinking about the launch of a sports blog. Remember Adrenaline? Exactly. Neither does Hansen, or anyone else at Wired, the magazine which spawned the ill-fated sports website, which shuttered shortly after Wired Ventures' failed attempt to go public. More » -
microsoft
While Yahoo burns, MSN and Hearst cook up food site
Targeting Yahoo again, Microsoft may be abandoning its "Project Granola" plan to grow its online presence organically, but that doesn't mean ignoring food altogether. Microsoft's MSN and Hearst magazines will partner to create Delish.com, a food and recipe site to be released this fall. Just like Conde Nast's Epicurious, but 13 years later! [AdWeek] -
wired
The future isn't even in beta; it's merely "TBD"
At a party Wired threw for its Reddit social news site tonight, to celebrate the release of its software as open source, I pressed Wired News editor Evan Hansen for details on HotWired, the tired Web brand his corporate overseers at Conde Nast are planning to revive. He didn't tell me anything — except that the social network Wired editor Chris Anderson has been talking about is not, in fact, HotWired. Correction appreciated, Evan. HotWired, whatever it is, is far enough along to be part of Wired's PR boilerplate. A press release for Wired property Reddit included this phrase: "HotWired's development is TBD." To be determined. That's the point at which I became bored. More » -
rumormonger
Wired relaunching HotWired as a social network?
Chris Anderson, Wired's waggle-eared rock-star editor, has been dropping hints left and right about the relaunch of HotWired, a faded Web property Conde Nast picked up along with Webmonkey last month. The rumor we've heard: That Wired is relaunching the site as a news-focused social network like Digg. (Conde Nast already owns Digg competitor Reddit, whose engineers are likely involved in the project.) It's a sensible brand extension for Wired, but a far cry from HotWired's early ambitions, described in a 1994 email as "live, twitching, the real-time nervous system of the planet." Here's the HotWired FAQ, which reads like it was just unearthed from a time capsule: More » -
history
Wired editor believes magazine could have been Google
Kevin Kelly, Wired's past in-house futurist, has given an interview in which he makes the seemingly ludicrous claim that Wired could have been Google. The New York Observer has a giggle at Kelly's statement that "from the very beginning, Wired believed in 'search.'... I believe that had Wired not been divided and sold that we might have actually arrived at the same place that Google had." But was Kelly really that far off? Watch the whole video and see More » -
party report
Wired celebrates 15 years of turning a cult into a culture (and back again)
MIDTOWN WEST — "You're a normal person," Wired editor Chris Anderson asked me at Wired's 15th anniversary party last night in New York. "What do you make of all this?" He nodded his head toward the four corners of the roof top, crowded with the Wired set. In response, I said something about the thick-rimmed black frames and all the scarves. But for reading-comprehension points, I should have said I felt like I was in the midst of a cult. Because that's what Conde Nast's Wired is all about, Anderson and Wired cofounder Louis Rossetto told us in their speeches: turning the cult of technology into a culture, but keeping it as fervent as a cult. That and covers of a nude Jenna Fischer and LonelyGirl15 in bed, of course. Below, photos of the faithful. More » -
acquisitions
Wired parent buys Ars Technica — and Webmonkey, too?
TechCrunch reports that CondeNet, the online arm of Condé Nast and the parent of Wired.com, has bought Ars Technica, a rival technology news site. But if the latest issue of Wired is any indication, that's not the only tech property that's moved to CondeNet recently. On page 24, Wired's June issue announces a new version of Webmonkey, a defunct site for Web developers, under a list of Wired.com features: More » -
reddit
Leaked screenshots of Wired's redesigned Reddit
Social news aggregator — that is to say, Digg clone — Reddit is working on a redesign. Online media consultant Brent Csutoras landed leaked screenshots. We've annotated them for your convenience. More » -
great moments in journalism
Today's five meanest April Fools' pranks
For some of the Web's more respected names, it's a really special day. They get to treat their readers and fans with the contempt they hide most of the year. Below, five pranks today that show just how much the Internet hates you. And I do mean you. More » -
bloggers
Why No One Should Ever Buy Gawker, Boing Boing, Or TechCrunch
Portfolio, which Condé Nast started because there were no other credulous business magazines, has a story on why media companies should buy blogs, which is of course entirely wrong. Here's why Gawker Media, TechCrunch, Boing Boing and every other blog making over a million dollars should never be for sale. More » -
flip.com
Conde Nast Turns Its Social Network Into A Facebook App
So, I guess I created an account on Flip.com a while back (probably to pick up high-schoolers), because I just got an e-mail from the social site where teenage girls are begged to express themselves. The site, which was supposed to rival MySpace and Facebook, is now a Facebook app rated lower than the "What disastrous event are you?" quiz. (Though, to be fair, it's the app's first day, and also I really want to know if I'm Pearl Harbor.) This is hopefully the end of the "Conde Nast Fails At The Internet" saga, which was analyzed here by Nick Denton, my publisher and the man most likely to gloat. IDK, be my BFF on Flip Facebook! -
exclusive
New York 0 - Silicon Valley 1
Are New York's established media companies entirely incapable of developing web properties? Barry Diller's IAC just fired the head of Ask.com after the search engine's obscure "algorithm" campaign failed to eat into Google's lead among web users. Now, word that Conde Nast is laying off staff on Flip.com, a social network for teen girls which was the magazine group's biggest greenfield web initiative. Flip.com attracts less than 20% of the audience it had last April. The new plan, we hear: let Flip scrapbooks be embedded in other more successful West Coast social networks such as Facebook and Myspace. This is what New York media is reduced to: a widget. (Anyone have the Flip.com layoff email? Forward it me!)
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hires
Drew Schutte, the longtime publisher of Conde Nast's Wired, will now run the sales side of The New Yorker and its website. David Carey, publisher of Portfolio, is adding Wired to his responsibilities. [BusinessWeek] -
louis rossetto
"The ultimate luxury is meaning and ..." chocolate?
When Paul Boutin noted Wired founder Louis Rossetto's new job as a chocolatier earlier today, I shook my head. Not because I thought it was a bad career move, but because I suspect most Valleywag readers have no idea who Louis Rossetto is. Or perhaps even what Wired is. (Boutin and I can't forget: We met each other while working there.) True story: At a party earlier this year, I watched as a startup founder told Wired publisher Drew Schutte that he'd never heard of the magazine before it bought Reddit. More » -
online advertising
CondeNet gives YouTube a thumbs-up
In a surprising move for the sluggish CondeNet (Wired, a brand founded on the Internet's future, has just gotten around to hosting video on its website), Conde Nast is partnering with YouTube to distribute videos from its media empire — and getting a slice of the advertising revenue. More » -
media
Fortune.com redesign rips off Portfolio.com
Fortune.com — what magazine publisher is calling Fortune's little corner of CNNMoney.com — relaunched today, and the Observer's Media Mob notes the site is "sleeker, whiter, cleaner" but bears a "strikingly" duh-we're-copycats resemblance to Portfolio.com. Whatever, let us know when Forbes.com relaunches with a design inspired by Fake Steve Jobs's Blogger template. In the meantime, here's a Valleywag poll asking you to pick which Web design best helps you forget that no one reads magazines — if you can even tell them apart. More » -
great moments in public relations
Chris Anderson hates receiving spam, benefits from sending it
Wired editor-in-chief Chris Anderson has had it up to here with unsolicited emails from PR agencies. But he's the beneficiary when colleagues use the tactic. Del.icio.us founder Joshua Schachter notes that his inbox is filled with unsolicited emails from Wired flacks. Sent to an email address, Schachter points out, which is on his blog, not one he uses to sign up for mailing lists. Call it the Long Tail of PR. Whether or not Anderson approves, he certainly gains from the PR mail-all list: The most recent Wired message touts Wednesday's edition of the PBS show Wired Science, and the subject line highlights a special appearance by Anderson himself. -
conde nast
Tastebook, Conde Nast's latest attempt at harnessing loser-generated content involves ink and paper. No, it's not handing over the editing of its magazines to its readers, like startup 80/20 Publishing. But it has invested in Tastebook, a startup which binds 100 recipes (culled from its cooking site Epicurious.com or your personal collection) into a personalized hardcover cookbook. It'd be far more exciting if it were scratch-and-sniff, though. [Silicon Alley Insider] -
party report
A year after Wired buyout, Reddit founders drink heavily
THE GALLERY LOUNGE, SOMA — Joel Sacks of AdBrite wants to have a word with me. No, nothing to do with his company's adventures in serving up porn ads; he's still pissed off about the time we caught him on video soaking himself with a pint of beer. This time, he's dry. But he's just lucky — this San Francisco bar is packed wall to wall, thanks to social-news site Reddit's open invitation for anyone to come and spill a free beer on their neighbor. The largesse comes from Reddit's owner, Conde Nast, the publisher of Wired, which bought the site a year ago. I got to meet Reddit's founders, most of whom are still, contrary to rumor, at the company. But one was, notably, missing in action: Aaron Swartz, the obstreperous Reddit cofounder who quit shortly after Conde Nast bought the site. More on the founders' status after the jump. More » -
acquisitions
The burning sensation that you're missing out on Web 2.0
Who put the itching powder in media companies' Web 2.0-buying jocks? Well, Rupert Murdoch, obviously. Ever since he slurped up MySpace for what now looks like a song, everyone else is trying to find a bargain. Condé Nast bought Wired.com and then Reddit, Forbes just picked up Clipmarks, and now it looks like the Hearst Corporation is adding social shopping network Kaboodle to its kit. Sure, Hearst might be trying to inject some social-networking mojo into its readership, but we suspect this deal is more about pulling the rug out from under Condé Nast's competing portfolio of travel and fashion websites, which use Kaboodle's technology. Such macho posturing over such girly pursuits. Well, whatever scratches your itch, guys. -
absences
Portfolio tech blogger Kevin Maney resumes posting after week-long bout of bugs, drinking. [Portfolio.com]
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advertising
Google syndicates video for ads
Google is amping up its Adsense offerings with embedded video clips from sources such as Dow Jones & Co. and Condé Nast. A variety of revenue models are being explored, but the basic deal has Google sharing ad income in some proportion with the video content creator and the hosting site; ads are arranged around the video and occasionally inserted between clips, as each video box has a mutli-clip "playlist." Contextual relations between the clips and surrounding material is pretty thin, but no worse than most contextual ads. More interesting is what this could mean for other video creators, should the system's economies scale down as well as up. With a small amount of judicious oversight, even the vast wasteland of Youtube content could be leveraged into embedded clip boxes to punch up boring site content elsewhere, perhaps creating a Revver-style payment scheme for Youtubers. -
reddit
Behind the deal, volume III: Wired buys Reddit
As TechCrunch reported and Reddit announced this morning, Condé Nast bought social bookmarking site Reddit. I talked to Wired Digital general manager Kourosh Karimkhany, who will directly oversee Reddit as a Wired property. More » -
conde nast
CondeNet swallows it whole
Making acquisitions one at a time is like juggling just three balls. The real trick is to pull off two deals back-to-back, as Condé Nast just did with Wired News and NutritionData.com (announced today). More » -
wired
BusinessWeek screws up, and Condé Nast doesn't care about the Internet
BusinessWeek's story on the purchase of Wired News is worse than useless. Writer Jon Fine (pictured here in his New Media glasses) rushed out a piece as thoroughly researched as a Gawker Media blog post. More » -
wired news
Six things Wired needs to do with Wired News
Now that Wired News is reunited with Wired proper, the healing process can begin for the tiny online outlet. An industry reporter told Valleywag just what Wired needs to do. More » -
wired
Wired insider: Wired News staff are bedraggled Lost characters
When Condé Nast announced last night that it bought Wired News, the press acted like Wired was rescuing a desperate crew of disaster survivors. According to a friend of Valleywag at Wired HQ, that's exactly what happened. More » -
wired news
Condé Nast bought Wired News: What that means
The publisher of Wired Magazine bought long-lost Wired News from Lycos, eight years after the two Wireds got split up. But what happens now? More » -
wired magazine
What Chris Anderson told me before Condé Nast bought Wired News
Condé Nast, owners of Wired Magazine, just bought Wired News from Lycos. All sides are cheering because Wired finally rescued its long-lost brother. Eight years ago, Wired Ventures couldn't afford to run independently. The firm had to sell its print division to Condé Nast and its digital division to Lycos. Since then, the Wired brand has been fractured. More »
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