<![CDATA[Gawker: valleywag, fast company]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: valleywag, fast company]]> http://gawker.com/tag/valleywag/fastcompany http://gawker.com/tag/valleywag/fastcompany <![CDATA[The Twitterati Help Us Realize What Blueprint Cleanse Tastes Like]]> Twitter is like a real-time conversation! And just like many conversations, sometimes you want to cover your ears, Eric Eldon, Micki Maynard, Ellen McGirt and others teach us:

New York Times Detroit bureau chief Micki Maynard pursued her love of U2 to absurd lengths.

Ultrapretentious startup consultant Chris Sacca got excited about a nude wedding.

Marie Claire features editor Lea Goldman contracted the Blueprint Cleanse flu.

VentureBeat snooper Eric Eldon listened in.

Fast Company writer Ellen McGirt made an obscure Blueprint Cleanse reference, we think.

Did you witness the media elite tweet something indiscreet? Please email us your favorite tweets — or send us more Twitter usernames.

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<![CDATA[Boat-Loving Fast Company CEO Out of His Office]]> John Koten, the nautical-enthusiast CEO of Fast Company and Inc. publisher Mansueto Ventures, moved out of his office last week ... into a cubicle. The move has magazine workers "freaking out," a tipster tells us.

Now the word is Koten may be out, too — not just of his office, but his job, too. When asked, Koten said he "planned on appearing for jury duty tomorrow." To avoid a leak, we hear managers are calling employees with the news that Mansueto Ventures CFO Mark Rosenberg is taking over temporarily. But we suspect Koten, a fan of both the B-52s and Aristotle's Rhetoric, is happiest while at sea.

After a late-night email sent by Koten urging his employees to interview him to "show some respect" got leaked earlier this month, Koten "had his assistants move all of his stuff into a cubicle outside his office," the tipster told us. Joe Mansueto, the founder of mutual-fund research firm Morningstar and owner of Fast Company and Inc., works from a cubicle. "After several years of working out of an office now seems a really weird time to become "a man of the people,'" our tipster notes.

Koten has an erratic reputation. One media veteran familiar with his career calls him "one of the unheralded geniuses of the magazine business" but also the "laziest man in the world." Legend has it that the devoted sailor once turned down a promotion at the Wall Street Journal that would have had him move from Chicago to New York because of the cost of berthing his boat. (He later made the move, and recently invited Mansueto Ventures employees to bring their children on board his boat for Take Your Children to Work Day.)

Media Business hailed him as one of the top innovators in the magazine business for FastCompany.com and FastCompany.tv. But the architect of those websites, Ed Sussman, was fired in October. FastCompany.tv star Robert Scoble inexplicably lasted through March, despite spending more of his time Twittering than videoblogging. Perhaps Fast Company can bring him back to do a remake of "I'm On a Boat"?


(Photo by rexhammock)

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<![CDATA[Fast Company CEO: 'Show Some Respect']]> What thoughts keep magazines bosses up late at night? Late last night John Koten, the CEO of Fast Company publisher Mansueto Ventures, was wondering why his staff hasn't asked him about how great he is.

Here's a memo he sent to all staff at Mansueto, which also publishes Inc., the magazine Koten used to edit, last night:

From: John Koten
Sent: Thu 4/9/2009 11:49 PM
To: ALL MANSUETO
Subject: Thought for the day

I realize few of you want a life identical to mine. However, it does kind of amaze me that in the entire time we've been at 7 world trade center, not a single employee has ever directly asked me....how did you succeed in our business. How did you do it.

This surprises me for several reasons: one, because I think I could give an interesting answer. Two, because it's the subject matter we are supposed to be presenting our readers. Three, because it would impress me and show some respect.

It's a question I constantly asked people when I was young, including all of my bosses and every ceo I interviewed. I asked richard petty, I asked michael jackson, I aslked joe mansueto, I asked john delorean. I asked peter kann, I asked norman pearlstine. I asked john huey. It's a pretty easy question to remember.

And that's at least one tip you can have without ever even bothering to ask me.

Earlier in the day, Koten announced that employees' children visiting for Take Our Daughters/Sons to Work Day "are all going over to see the ceos [sic] boat." And then he sent this email:

From: John Koten
Sent: Thu 4/9/2009 6:56 PM
To: ALL MANSUETO
Subject: Sailing

One of my crew on panet claire is the best sailing instructor in New York. He will be happy to teach anyone sailing ir just take you out on my boat this summer. He also gives private lessons, can help you join the manhattan sailing club (free lessons). 800 bucks plus unlimited access to boats a few blocks from our office. Check it out at msc.org.

A tipster tells us Koten bought a boat last year and spent most of summer working on it.

The tipster adds that Koten suggested employees spend $800 on sailing lessons after two rounds of layoffs in September and January, and a move two weeks ago to force everyone to take two unpaid weeks of vacation, effectively cutting salaries by 5 percent. As for how Koten is "succeeding in our business"? Joe Mansueto, the owner of the company, the tipster says, writes a $2 million check every month to keep his magazines afloat.

Update: We heard from Koten!

That was a hilarious article today. I have no personal objection to any of it. However, joe mansueto wrote me from vacation to ask me to tell you that your loss numbers are way off and uninformed.

You are welcome to come over and chat with me, see our place, see my boat, etc.—any time.

I'll have some news you could break whenever you choose to come.

The style of this email confirms the authenticity of our tipster's leaked memo. It's interesting how Koten manages to reach the shift key to capitalize "I," but doesn't manage it on proper names, even his boss's. (Or he's just an iPhone or BlackBerry user who's grown overreliant on his phone's autocapitalization feature.) We also note that Mansueto didn't specify if our source's estimate of losses was high or low, just "way off."

A tipster shares this theory about the timing of Koten's email: booze. Koten is reportedly a Rangers fan, and gets drunk at games. The Rangers played last night. Ergo, drunken email. Koten says: "Yes, the Rangers made the playoffs last night, so I was pretty happy."

A Mansueto tipster confirms that Koten often shows up at the office at noon. One staffer notes that one of the rare occasions when Koten appeared at the office in the morning was when he announced the unpaid time off — after which he promptly left for a vacation in Jamaica.

(Photo by rexhammock)

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<![CDATA[The Decline and Fall of Robert Scoble]]> Ignored in high school, the geek princes of social media now thrive on attention from eager fanboys (and calculating flacks). Relentless Fast Company egoblogger Robert Scoble was their king. Until he got dethroned.

Scoble — chubby, bespectacled, and awkward, the unlikeliest of all video personalities — main job for the magazine was to produce a seemingly infinite series of video profiles of startups. Scoble's unwatchable videos mostly consisted of him lapping up tech blather from CEOs of doomed startup ventures about how they would be reinventing some paradigm or another. But as bad as they were, he fell from old-media grace for two main reasons.

First, he picked the wrong backers. The Fast Company Web guy who hired him, Ed Sussman, was loathed by his counterparts at the print magazine and got fired last year. And the videos were sponsored by Seagate, the hard-drive maker. After the company fired CEO Bill Watkins, with whom Scoble had a mutual lovefest, it was only a matter of time before the gravy train ended.

Second, there was Scoble's dangerous overuse of the Web startups he covered. FriendFeed and Twitter provided a steady IV drip of attention, so vital for soothing the damaged ego of a geek who never got over his awkward youth. But Scoble's paid work suffered while he volunteered to provide obsessive entertainment for his fellow Internet addicts.

He and Fast Company are saving face by continuing his column (heavily rewritten or wholly composed, no doubt, by an editor there). And he is, naturally, promising that he's meeting with a lot of companies to plan some exciting new startup. This is what one says in Silicon Valley when one is facing unemployment — the equivalent of talking up one's burgeoning freelance career in New York, or waxing enthusiastic about a script in Hollywood.

What really happened here: Scoble got invited by the pretty girl to the old-media prom. And he just got dumped. How will his ego ever recover?

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<![CDATA[Refugees in Chad Could Have Used That Soup, Twitter Lady]]> What did the media overshare today? Jennifer 8. Lee thought about high school reunions instead of Snapple, Today's Ann Curry toured refugee camps, and Fast Company's Ellen McGirt got down with a lot of leather.

New York Times Snapple researcher Jennifer 8. Lee caught up with a high school friend.

Today news anchor Ann Curry thought up quippy lines in Chad.

Seattle journalist Glenn Fleishman remembered who paid the bills.

Fast Company writer Ellen McGirt got an eyeful of beige.

Elizabeth Holmes of the Wall Street Journal spilled the beans.

Anyone else's tweets we should keep an eye on? Send us more Twitter usernames, please.

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<![CDATA[Robert Scoble now reports to my ex-boss]]> This will be hilarious: Self-obsessed videoblogger Robert Scoble, managing director of FastCompany.tv, has a new boss — who's the same as my old one. Noah Robischon is leaving his job as managing editor of Valleywag's publisher, Gawker Media, to run Fast Company's websites, which include Scoble's personal blog, Scobleizer.com.Everyone assumes Gawker Media publisher Nick Denton personally pulls the puppet strings at Valleywag, but since I was hired last year, I've reported to Robischon, a friend I've known since we were both at Time. Damn: This means Denton actually is personally pulling the puppet strings now, doesn't it? I'm in so much trouble. But not as much trouble as Scoble: "I'm excited to be getting back into day-to-day editorial, and building something new," Robischon writes. Translation: Scoble will have to start making sense.]]> http://gawker.com/index.php?op=postcommentfeed&postId=5084482&view=rss&microfeed=true <![CDATA[Fired Fast Company Web chief admits he was moonlighting]]> Here's a career tip from Ed Sussman, the fired head of Mansueto Digital: Have a startup in your back pocket. Since March, he reveals, he's been working on a side project while running the websites of Fast Company and Inc. magazines for Mansueto Ventures. His job was one of 20 eliminated in the cutbacks, which primarily hit the company's online and events divisions. He tells Mediabistro that he and his partners have "put some 4,000 hours into the project" — an effort to commercialize Drupal, an open-source blog software program. Gosh, do you think his boss would have waited until October to lay off Sussman if he had known how much free time his employee had on his hands?

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<![CDATA[Robert Scoble, please get back to work Twittering]]> We remain impressed, if not dumbfounded, that Internet-obsessive videoblogger Robert Scoble talked his way into the absurd title of "managing director, Fastcompany.tv." We'll be even more impressed if he keeps the job, now that the guy who hired him has gotten the boot. But there's evidence that Scoble has buckled down a bit! Or slacked off, depending on how you look at it.

Followcost, a website which quantifies just how annoying a particular Twitter user is, has adopted the "milliscoble" as a metric. One-thousandth of Scoble's average daily output on the 140-character-update service equals one milliscoble. By his own standard, Scoble has been falling behind; in the past 100 days, he's been running 32 percent below the 1,000-milliscoble mark. If it falls to zero, will he suddenly be three times as productive in real life? Nah. It will just mean he's shifted his timewasting entirely to FriendFeed.

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<![CDATA[Fast Company publisher to lay off 20]]> Times are tough all over. That's the excuse bosses are now using for cleaning house, making hard decisions they were too timid to execute in bubblier times. We've just heard that Mansueto Ventures, the publisher of Fast Company and Inc. magazines, is laying off 20 people. Inside the company, it's being spun as an "economic move" — but if it's a financially motivated maneuver, why is Fast Company magazine being left untouched in the layoffs?

Most of the cuts are hitting Mansueto Digital, the company's Web arm, previously the fiefdom of executive Ed Sussman. Sussman is leaving the company, and control of Fastcompany.com is now being handed to the magazine's editor, Bob Safian; traffic had fallen by about half on Sussman's watch, while rivals like Wired saw visits to their websites grow quickly. Robert Scoble, the self-obsessed managing director of Fastcompany.tv, will still be employed as of Monday, though he now reports to Safian. Darn!

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<![CDATA[Scoble kills newspapers]]> "What's killing the newspaper business — with thousands of jobs lost and even the Washington Post Co.'s reporting its first loss in 37 years — is its inability to reach people like me." — Fast Company videoblogger Robert Scoble, in a column some Fast Company editor wrote for him, in which Scoble goes on to relate all of the ways he obsessively consumes newspaper articles online.

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<![CDATA[Another naked conversation with Scoble]]> JAMESON'S IRISH BAR, BOSTON, MASS. — If you'd gotten over that unclothed photo of Robert Scoble and Naked Conversations coauthor Shel Israel, here's a new one to haunt your memories. Scoble, Fast Company's pet videoblogger and social media guru, was in Boston for the EmTech conference, and he wanted to go to a bar. Why? So he could sit at a table and ignore everyone around him, constantly reloading FriendFeed, the Web-activity tracker on which he relentlessly documents his nonparticipation in the world which surrounds him. Two startup executives who had just watched the Red Sox play at Fenway Park with Scoble told me he Twittered nonstop through his visit to the Green Monster. The only time he was separated from his iPhone? When he lent it to me to take a picture of him. That didn't turn out, but I found another pic Scoble had taken of himself, fresh out of the shower.

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<![CDATA[Microsoft's ad agency says it "exists because of the Mac"]]> Before it landed Microsoft's $300 million account and hired Jerry Seinfeld as a spokesperson, the admen of agency Crispin Porter & Bogusky met with Fast Company's Danielle Sacks in April 2007. That's when Alex Bogusky explained exactly what kind of computers it uses, and why:

Crispin sort of exists because of the revolution in desktop publishing that the Mac brought about. You could be a small shop and compete against Madison Avenue for the first time because all the tools were in your computer.

Sacks then asked if CP&B plans to force employees off their Macs now that it's Microsoft's agency. Rob Reilly, Bogusky's executive on the Microsoft account, answered: "It's not a matter of forcing people. It's getting them to want to use it. If you can't, you're not going to do great advertising."

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<![CDATA[Robert Scoble moonlighting with Revision3]]> Ubiquiterrifying new media maven Robert Scoble will be filming yet another show, FastWork.tv, out of the Revision3 studios in San Francisco. >He announced the move at a MediaBistro event in New York yesterday, where Revision3 CEO Jim Louderback was also in attendance. I'm going to take a wild guess that the new show will be brought to you by longtime Scoble sponsor Seagate.

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<![CDATA[Our hero travels back in time to star in Breakfast Club 2]]> Before he turned into a Philip Seymour Hoffman clone, there was a time when Fast Company videoblogger Robert Scoble looked more like James Spader. And here we thought Scoble was a run-of-the-mill nerd before he found his videocamera! Thousands of Facebook friends and Twitter followers have not improved him. Can you suggest a better caption? Do so in the comments, and the winning one will become the new headline on this post. Thursday's winner: sample032, for "Google raises the stakes in competition with rival Baidu." (Photo by Steve Sloan)

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<![CDATA[Adman Alex Bogusky latest Fast Company coverboy]]> Rising ad star Alex Bogusky of Crispin Porter + Bogusky is the subject of the cover feature in the latest issue of Fast Company. The story focuses on Microsoft's $300 million deal with the agency to, in Fast Company's words, "crush Apple." Bogusky will be fighting an uphill battle on two fronts — one against Microsoft's perpetually clueless marketing drones, and the other against the fact that Apple's products are, you know, better. Microsoft has even had trouble convincing the public largely trapped in the Windows operating system monopoly to buy Vista, and the company's branding is a complete mess. But hey, check out Bogusky's wavy locks, chiseled features, stylish boots and designer jeans!

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<![CDATA[Say what you like about Robert Scoble, just get his name right]]> Fast Company videoblatherer Robert Scoble doesn't mind if you talk trash about him. But is it too much to ask that mainstream media outlets get his name right? Slate, owned by the Washington Post, calls him "Peter Scoble." Agence France Presse renamed him "Andrew." Why is "Robert" so hard to type? I don't know — I managed to screw up Scoble's first name once while blogging for Business 2.0. But it is telling on one point: Scoble may be a household name in the office parks of Silicon Valley, but everywhere else, he's a Joe Everyman whose name isn't even worth getting right. Let's just start calling him "Scooby," as his Fast Company colleagues do.

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<![CDATA[This picture brought to you by Seagate]]> Schmoobiquitous videoblogger Robert Scoble, now filming interminably long clips about nothing for Fast Company, can take absolutely no credit for the jump in print advertising that landed the magazine on AdWeek's Hot List. But "Scooby," as his new colleagues call him, was at Prana in SoMa anyway, acting like the party the magazine's ad staff threw was for him and him alone. Can you suggest a better caption? Do so in the comments. Yesterday's winner: "You know how to whistle, don't you?" by Peteski. (Photo by Brian Solis, Bub.blicio.us)

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<![CDATA[Live nude bloggers at Fast Company]]> NakeBloggers.jpgHow intimate are Robert Scoble and Shel Israel? The pair wrote Naked Conversations together and now they'll both be videoblogging for Fast Company. Also, they appear to have been nude, hairy and within close proximity of each other in at least one instance. Here's hoping it was memorable. And that they'll videoblog clothed.

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<![CDATA[TechCrunch slams Scoble for adding ads]]> Robert Scoble is putting advertisements on his blog starting on or after March 3, when his new online-video channel with Fast Company launches. We spoke to Scoble, who's currently attending the Davos Forum in Switzerland.

Yes, I've been anti-ads in the past. I agree with Dave Winer that more money can be made around the blog than with it. Fast Company wanted to try it so we're going to try it. I've never needed to put ads up in the past.
TechCrunch's Michael Arrington says that this is a "financial conflict of interest." Come on, Michael. How many ads do you have on your site? How many advertisers do you fellate in your posts? Let's not be disingenuous here. You don't get to make fun of Scoble. That's our job. (Photo by Robert Scoble)]]>
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<![CDATA[Fast Company ran an article praising personal...]]> Fast Company ran an article praising personal finance site Mint in its December issue, and shafted TechCrunch editor Michael Arrington in the process. Nice!
Meanwhile, the Axe Bodyspray of personal finance — cool, fresh, and even sexy — is an upstart named Mint. Its unique features, wrapped in an exceedingly clean and appealing design, are winning tech-industry plaudits and brisk traffic. Mint went live on September 18, the same day it won $50,000 in the TechCrunch40, a demo derby run by Web impresario Jason Calacanis.
We know Calacanis didn't mind the plug, but he shared his TC40 responsibilities with Arrington.

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