<![CDATA[Gawker: valleywag, southwest airlines]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: valleywag, southwest airlines]]> http://gawker.com/tag/valleywag/southwestairlines http://gawker.com/tag/valleywag/southwestairlines <![CDATA["This is like a Southwest flight!" —A...]]> "This is like a Southwest flight!" —A Web 2.0 attendee on the cramped seating arrangements at the conference. [Portfolio]

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<![CDATA[Southwest shows road warriors LUV, puts kids in back]]> 111440367_6c261199e8.jpgSouthwest Airlines, newly returned to SFO, recently redesigned its gate area to make it more friendly to kids, parents and business travelers. Now, Consumerist tells us that parents are upset that they and their younglings have to board after Southwest's A-List flyers — the "first class" of SWA — rather than boarding first, as they did previously. Rumor has it that full-fare business passengers were ticked at giving up the good seats to budget-minded families and the boarding-order switcharoo should increase business travel. Southwest says they have no plans to change the policy. Peeved parents have started an online petition against Southwest. We should start a petition for Southwest to keep the policy. Those brats belong at the back of the line. We have biz-dev deals to do when we land. (Photo from Ack Ook)

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<![CDATA[Southwest makes fleeing the Valley marginally less painful]]> Southwest Airlines, newly returned to SFO, and a big tenant at the Bay Area's other airports, has rolled out a fancy new gate-area design and boarding process. Instead of the A/B/C boarding groups of old, you'll be assigned a number like A27 based on when you checked in for your flight. When your number is up, you get on the plane and sit where you like. No more queuing up an hour before departure to ensure you get an aisle seat. The best news? Southwest is also redesigning the gate area with comfy seats and a counter with lots of power outlets to charge your cell phones and laptops.

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