Warner Music CEO Edgar Bronfman, in a startling change of heart, proclaimed that the music industry is, at least partly, to blame for its current woes, mentioning something about a misplaced war with consumers. With that off his chest, Bronfman launched into a full-fledged groveling routine, proclaiming Apple's iTunes store a paragon of digital music. He went on and on, praising the genius of selling individual tracks, the user interface, and billing platform. Bronfman even threw unnecessary praise towards the iPhone — like we need to hear from a music guy what makes for a good cell phone. Why all the posterior-smooching? Bronfman is realizing that tough talk isn't helping it get out of "indecent" pricing schemes when it comes time to renew Warner's contract with Apple.

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