By
Owen Thomas,
3:18 PM on Thu Jul 5 2007,
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In Latin, "ave atque vale" means "hello and goodbye." But in Hawaiian, the same word, "aloha," means both. How convenient for
Mahalo, the Hawaiian-named search engine from
Jason Calacanis. Calacanis is a ceaseless self-promoter in person, on his blog, on
Twitter, and no doubt in mediums yet to be invented. But all his hard-charging Brooklyn ways have yet to bring Mahalo actual users. After the jump, a look at Mahalo's vanishingly small traffic.