The seeds of Google's eventual destruction

If there's one thing you read today, make it Robert Cringely's perceptive essay on the future of Google. Where are the engineers and entrepreneurs who will take on the monolithic search engine? Cringely's answer: at Google itself. Here's a one-line summary of his argument. Mountain View has hired the smartest people in technology, encouraged them to spend 20% of the workweek on personal pipedreams — and then execs shoot down most of the ideas, as they must, to retain focus. "Google is an amazing entrepreneurial petri dish. Yet at the same time, it is doomed to disappoint nearly every entrepreneurial type who works there. This is key: Google is sowing the seeds of its own eventual destruction. It can't help doing so." Read the rest at The Final Days of Google, by Robert Cringely.

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