Let's hear it for publicity hound (more of a "publicity three-legged puppy") Robert Scoble, the ex-Microsoft blogger who ex-matters. Scoble's complained a lot over the past year about getting no attention. His son may have made it onto the Drudge Report (15 million views daily) but Scoble at least got a photo in the Palo Alto Online News (Fun fact: it exists!) this weekend. As a friend told me, "Only, only get in the news when it's about what you're good at."