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Videogames
Parents have no clue what their kids are playing

By Mary Jane Irwin, 4:09 PM on Mon Nov 12 2007, 1,054 views (Edit, to draft, Top, Slurp)

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"About three in four parents of young gamers never or hardly ever touch the stuff," reports an Associated Press poll. That might explain why so many tweens wind up with Grand Theft Auto in their Christmas stockings. What They Like, a startup, aims to guide out-of-touch parents through today's media landscape. Helmed by the Ziff Davis-fleeing executives Ira Becker and John Davison, the company's first project, What They Play, is a resource for clueless parental units. You know, so they don't wind up buying the ultraviolent Manhunt 2 for their toddlers.

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Videogames

Ira Becker, a former executive at troubled tech-trade publisher Ziff Davis, has raised half of a planned $3 million in financing for his videogame-focused "online review and advertising" website, called What They Like.

Read More: Videogames, John Davison, ira becker, what they like, what they play, Ziff Davis, Valleywag

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