Ooma, the voice-over-Internet gadget maker founded by entrepreneur and celebrity doppelganger Andrew Frame, finally makes its official debut. Starting today, the $399 box, which routes calls from regular phones over the Internet, goes on sale to the general public. Now you won't have to rely on blog giveaways to get your hands on the device. Assuming you want to.

To entice potential customers, Ooma created the commercial above to get viral attention about its product. Ooma "creative director" Ashton Kutcher — Mr. Demi Moore himself — produced the clip, which features an unfortunately dressed creepy kid actor and more quick cuts than an anime cartoon. We already had our doubts about the viability of the service. This doesn't help.

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