Nobody really enjoys using most of the Yahoo! branded apps or websites, so the company's future rests largely on the money it can make from advertising. For this reason and perhaps others, it's not a good sign that Yahoo! CEO Marissa Mayer showed up hours late to a client dinner because she was asleep.
A hearty golf clap to Homejoy, for using a stock photo of a woman cleaning the floor while also holding up her husband who is lying on a sofa, and to Fluc, for proving that naming your startup "Fluc" isn't literally the worst possible marketing decision. Your checks are in the mail, in the amount of -$100,000,000.
Facebook pulled the best practical joke of the internet age: the company convinced countless celebrities, bands, and "brands" that its service was the best way to reach people with eyeballs and money. Maybe it is! But now that companies have taken the bait, Facebook is holding the whole operation hostage.
The law of platforms puts boundaries on appropriate interaction between Facebook (a means for content distribution) and Buzzfeed (a content manufacturer). But, somehow, the two tech companies keep getting caught in an unholy alliance, including a little love from Facebook's $19 billion WhatsApp acquisition.
Last July describing the cultural impact of Black Twitter, Buzzfeed's Shani O. Hilton wrote, "It's diffuse, powerful, and all around you." That's the kind of active, influential user base that startups dream of. But we've barely heard a peep about it from Twitter. Now that it needs ad revenue, that's changing.
Google has officially perfected the shameless tearjerker advertisement. Corporate propaganda at its absolute loveliest.