Uber has officially taken its first step towards becoming the next Amazon—or the next vertical-crazy, growth-chasing Icarus (Fab.com, Gilt Groupe, Groupon, take your pick.) The car-hailing company began testing a $15 to $30 courier option in Manhattan today called UberRUSH and yes they're very serious about the caps lock.
Postmates exists within the complex west coast ecosystem of laziness-enabling apps. Say you want a cupcake, or pair of shoes, but don't want to get out of the bath: no problem. Almost anything fungible is within reach—but don't complain, because the founder and CEO of Postmates does not want to hear it.