Faced with sagging ad sales, Yahoo has decided to keep trying to same failing strategy: gobbling up fledgling startups to reinvigorate the aging behemoth. An activist investor already slammed this approach as a money-burning fuck up. But CEO Marissa Mayer is undeterred. She plans to squander profits from Yahoo's stake in Alibaba on more youthful startups.
It was bad enough that companies like Facebook and Google relentlessly mine your information and sell it to advertisers. But now third-party startups are getting into the mix. Thanks to unprecedented access to photos uploaded to apps like Instagram, these third-parties are scanning and storing people's photos on behalf of major advertisers.
Nobody really enjoys using most of the Yahoo! branded apps or websites, so the company's future rests largely on the money it can make from advertising. For this reason and perhaps others, it's not a good sign that Yahoo! CEO Marissa Mayer showed up hours late to a client dinner because she was asleep.
Since Yahoo! decided to buy itself many million cool, popular teens, we've been wondering just how much the billion dollar purchase is working out. Are they clicking ads? And more importantly, just how popular did Tumblr make its historically square parent company? It was murky before, and now they're making it even more opaque.
In the slow battle between humankind's love of porn and Tumblr's need to somehow make money, we find ourselves in a sort of ceasefire: boobs can stay, but they won't be easy to find. Caught in the armistice are plenty of inoffensive things. Why can't I search for #gay on my phone, but it's easy to find naked teens?